![]() The simplest way to do this is by including a “forgot my password” function on your login page. On a similar note, make it easy to remedy the issue on the occasions when users do forget their passwords. 3: Include a “forgot my password” function ![]() Make the process essentially idiot-proof and it will be easier and simpler for all involved. It’s all about setting users up for success. This is an easy error and one we’ve all made at one point or another. It’s a good idea to inform them if the caps lock is turned on too. It also stops them from having to reset their password because they wrongly believe they’ve forgotten it. Allowing them to see what they’re typing makes it easier to identify mistakes and means they’re more likely to spot these themselves rather than contact your support team for assistance. This is particularly easy to do when the password field is masked, and while this can be useful for security, it’s good to offer your users options. One of the most common reasons why people struggle to log in is a simple one: they mistype their passwords. This works especially well with mobile devices, which is handy considering the rapid growth in eCommerce. Whatever form it takes, passwordless login means users don’t need to create or memorize passwords, making the process more straightforward. biometric technology like fingerprints or facial recognition. An increasingly popular approach is to use passwordless authentication e.g. Look at methods that make life easier for customers, such as using their phone number, email address, or socials, and let them choose which of these they prefer. Below, we talk you through three of the most important.Ī seamless log-in means different things to different people, which is why offering various options is important. Luckily, there are several ways to ensure this. This process needs to be seamless, streamlined, and as straightforward as you can make it. ![]() As with most things in life, first impressions count for a lot, so the log-in process is one of the most vital components to get right. The customer experience has never been more important, so SMEs must do their utmost to make their websites easy and enjoyable to use. This means having a strong web presence is essential. If businesses fail to migrate their wares across to the internet, they stand almost no chance of staying afloat in the long term. From our personal lives to our professional ones, almost everything we do exists in the abstract.
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